Research access
Access to research is based on a few factors:
- Your account’s plan, which determines what research your account has access to overall.
- Whether you have a seat, which determines whether you have full access to all research on your account or access to free research only.
- Your account’s industry selections, which unlock industry-specific research on plans that support it.
Free research
Users without a seat and accounts on a free plan have access to a small sample of Baymard’s research. This gives you a sense of what Baymard's full research library looks like before you select a paid plan.
Paid research
Paid plans allow you to access more research as you move up in tier. For what's included in your specific plan, see Pricing or check your account's Plan & Billing page.
Industry-specific research
Some plans let you select specific industries to unlock research tailored to those industries, such as guidelines, benchmarks, and case studies for sites in your space. Administrators can manage your account's industry selections at https://baymard.com/premium/account/industries.
See also